After an incredible five-year journey with the Email Einstein podcast, our team is officially hitting pause on this chapter.
In this final episode, Vira and Andriy reflect on what it really means to build, grow, and eventually wrap up projects with intention. They open up about knowing when to keep pushing, when to pivot, and when it’s time to pause—without guilt or regret. Because ending something isn’t “giving up”; it’s often a strategic, thoughtful decision that creates space for what’s next.
This may be the final episode, but the growth, learning, and connections continue.
You’ll Learn
- How to recognize when a project is worth continuing and when it’s time to stop
- Why wrapping up a project is often a strategic pivot, not a failure
- The criteria Vira and Andriy use to decide whether to push forward or pause
- How to separate emotional attachment from smart business decisions
- What five years of building, iterating, and reflecting taught them about growth
Resources Mentioned in This Episode
Meet your hosts
Vira Sadlak
Podcast host, marketer, traveller and a life lover from Vancouver, Canada
When she’s not at her computer, conquering the world of e-commerce email-marketing, you can find her climbing one of the Pacific Northwest Ranges.
Alternatively, try her email at vi**@*****um.com, and she’ll probably shoot you back a list of her favorite cat videos.
Andriy Boychuk
Andriy is an Email Marketing Consultant and CEO of Flowium
According to LinkedIn, Andriy is a Top Email Marketing Voice. He authored the Klaviyo Master course to help business owners grow their email subscribers list and figure out the technicalities behind this software.
He’s an avid reader devoted to his two beautiful daughters and loving wife.
